Business

Turning Passion into Profession: How Kai Lanier is Using Social Media to Make a Living

During testing times of childhood, social media provided a comfortable place to Kai Lanier, an uprising influencer and promising content creator with nearly a million fans and followers across his social channels. He felt a passion for social media and realized he was born with this drive. He also took inspiration from Harrison James, one of his friends and associates, who had millions of followers. His success and guidance encouraged and pushed Kai to strive and pursue his passion.

Kai started from scratch, having zero followers or influence on anyone to build his online community, half a million followers on TikTok, 20k followers on Instagram, and 177k subscribers on YouTube, which immensely loves and responds to him. His life hacks videos and compelling opinions, which he creates to relate and connect with others, are a valuable contribution to the lives he continues to influence. He enjoys what he does and has enough reasons to believe that others want his content. Kai aims to be a full-time influencer in the future by channeling his creative spark to produce original content that is both engaging and interesting.

2022 was the spark for his monetizing and connections. He hit the jackpot that year with his viral video titled “some pringles cans have barbecue sauce containers inside” being viral, ” gaining 600K views in just four days. His efforts bore fruit when he received the Silver YouTube Plaque for amassing 100K followers on the platform; he attributes that milestone to the love of his fans and followers!

Lanier’s business is different from others in many ways, such as he is his own brand; instead of mimicking others, all the content and ideas that he puts in his videos are original. Though he can sustain himself by influencing, he also works full-time at a hospital as a general maintenance technician. His intention is to save enough bucks to move out of Florida and pursue his dream of being a full-time social media content creator and influencer in ten years and doing what he loves to do in the end. Kai also wishes to try modelling and acting, which fall nearer to what he enjoys doing, and apparently, others do too. Kai hopes to continue influencing others all around the world.

 

Jack Perez

With vast experience managing editorial teams, Jack brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the editorial part of the platform, he contributes his insights and strategies for it’s growth.

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